Role: Title Sequence Designer and Creative Collaborator
Objective & Concept:
- Honoring a Historic Moment: In collaboration with the in-house team, we developed the title sequence for the Riyadh Season Cup 2024, marking the last time football legends Lionel Messi and Cristiano Ronaldo would face off against each other. The project aimed to capture not only the excitement and prestige of this monumental event but also the emotional weight of this historic “Last Dance” between two of the greatest players in the sport’s history.
Execution:
- New Brand Creation: The team designed a new brand for the event from the ground up, with the title sequence playing a key role in establishing the visual identity. I worked closely with the creative team to ensure the sequence seamlessly integrated with the fresh branding, using striking visuals and fluid animation to reflect the tournament’s prestige while also highlighting the narrative of Messi and Ronaldo’s final clash.
- Elevating the Viewer Experience: The final product was crafted to align with the newly created branding while enhancing the overall viewer experience. From the typography to the cinematic transitions, the sequence was designed to build anticipation and set the stage for one of the most highly anticipated sporting events of the year. The result was a cohesive and emotionally resonant introduction that honored both the event and the legacy of the two football icons.
